Beyond the ordinary

The Red Bulletin delivers stories about people who achieve extraordinary things, move beyond the norm, test out their boundaries, and passionately seek adventure, breaking new ground as they go. A magazine about the world of Red Bull and its many playgrounds.

Young, urban, and multifaceted

The Red Bulletin is the monthly magazine with the largest young, urban target group in Austria, offering unique advertising opportunities off the beaten path via Red Bull's online platforms. Stories from the areas of sport, adventure, culture, music, nightlife, innovation, fitness, and lifestyle are representative of the magazine's wide range of content.
The world of theredbulletin.com

From online integrations from the magazine, exclusive digital-only stories, podcasts and vodcasts, video and audio formats to specially developed special pages – here you will find everything that goes beyond the print product The Red Bulletin and where magazine expertise and digital competence merge.

Exclusive collaborations and partnerships provide direct access to an online-affine, diverse and active community that is highly interested in the topics of Red Bull and beyond.
Listening beyond the ordinary

The Red Bulletin magazine encourages readers to immerse themselves in a world beyond the ordinary, off the beaten path. This cocktail mix of action and inspiration is also available to listen to in three formats: "Mein erstes Mal" (inspiring interviews), "Hörstoff" (adventurous reporting) and "Boulevard der Helden" (star author Michael Köhlmeier's podcast column). The podcast "INNOVATOR Sessions" and "Die Biochacking-Praxis", the podcast that helps us live healthier, better, and longer, round off the exceptional podcast portfolio.
Communities beyond the ordinary

On social media, The Red Bulletin offers its followers exciting stories, scrollable formats, and inspiring moments from the world of Red Bull and beyond – exclusively on our Instagram channel @theredbulletin.

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Last updated May 2025

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August 2025
- 12.08. Publication
  
  The Red Bulletin AT 04/25
  
  Deadline
  
  14.07. (Ads)
  
  02.07. (Advertorials)
September 2025
- 09.09. Publication
  
  The Red Bulletin AT 05/25
  
  Deadline
  
  08.08. (Ads)
  
  29.07. (Advertorials)
October 2025