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Beyond the ordinary

The Red Bulletin delivers stories about people who achieve extraordinary things, move beyond the norm, test out their boundaries, and passionately seek adventure, breaking new ground as they go. A magazine about the world of Red Bull and its many playgrounds.

Delivering the unexpected

Delivering the unexpected

This is how the international active lifestyle magazine The Red Bulletin brings stories from the world around Red Bull closer. Sport, adventure, culture, music, nightlife, innovation, fitness and lifestyle - away from the everyday. The focus is on people who achieve high-performance feats and passionately seek adventure. Inspiring people with special ideas who give The Red Bulletin readers the opportunity to benefit from these experiences.

Young, urban, and multifaceted

Young, urban, and multifaceted

The Red Bulletin is the monthly magazine with the largest young, urban target group in Austria, offering unique advertising opportunities off the beaten path via Red Bull's online platforms. Stories from the areas of sport, adventure, culture, music, nightlife, innovation, fitness, and lifestyle are representative of the magazine's wide range of content. 

The world of theredbulletin.com

The world of theredbulletin.com

Discover the online world of The Red Bulletin und The Red Bulletin INNOVATOR. The Red Bull YouTube channel as well as our Facebook and Instagram channels offer our active target group the best action, sports and entertainment clips. redbull.com offers individual advertising solutions.

An almost independent F1 Newspaper

An almost independent F1 Newspaper

The Red Bulletin’s F1 Daily elevates the experience of attending a Formula 1 Grand Prix weekend with a print publication produced in real time near the track. Every day of the competition, fans get a new edition that combines profiles of drivers and key team personnel, photos from the previous day, and a lively take on F1 culture. Stories are reported and produced to the highest journalistic standards but have an irreverent tone to take readers inside the sport without pretension.

Podcasts beyond the ordinary

Podcasts beyond the ordinary

The Red Bulletin produces three podcast series caters to audiences passionate about sports and culture. The Ready for the Big Time podcast series spotlights sports that are huge in most of the world but have yet to reach the same level of success in the US. Family Crest is a narrative and interview based sports podcast that explores how familial relationships have shaped the development and success of elite athletes. And the Remember the Time podcast takes an in-depth look back at and celebrates some of the biggest and most impactful moments in pop-culture history.

    Figures, data and facts

    • Print run

      Print run

      250000

    • Youtube Abos (million)

      Youtube Abos (million)

      11

    • Facebook Fans (million)

      Facebook Fans (million)

      49

    • Number of issues per year

      4

    The Red Bulletin price list 2023

    Latest update: December 19th 2022

    All price lists

    Latest update: December 19th 2022

    The Red Bulletin publishing calendar

    • December 2024

      • 08.12. Publication
        The Red Bulletin CH 08/24
        Deadline
        07.11. (Ads)
        31.10. (Advertorials)
      • 10.12. Publication
        The Red Bulletin UK 12/24+01/25
        Deadline
        07.11. (Ads)
        31.10. (Advertorials)
      • 10.12. Publication
        The Red Bulletin AT 01+02/25
        Topic: X-mas Special
        Deadline
        11.11. (Ads)
        30.10. (Advertorials)
      • 10.12. Publication
        The Red Bulletin DE 06/24
        Topic: X-mas Gifts/Gaming
        Deadline
        07.11. (Ads)
        31.10. (Advertorials)
    • February 2025

      • 11.02. Publication
        The Red Bulletin UK 01/25
        Deadline
        09.01. (Ads)
        09.01. (Advertorials)
      • 13.02. Publication
        The Red Bulletin FR 01/25
        Deadline
        09.01. (Ads)
        09.01. (Advertorials)
    • March 2025

      • 04.03. Publication
        The Red Bulletin US 01/25
        Deadline
        21.01. (Ads)
        21.01. (Advertorials)
      • 09.03. Publication
        The Red Bulletin CH 01/25
        Deadline
        06.02. (Ads)
        06.02. (Advertorials)
      • 11.03. Publication
        The Red Bulletin AT 01/25
        Deadline
        10.02. (Ads)
        29.01. (Advertorials)
      • 11.03. Publication
        The Red Bulletin DE 01/25
        Deadline
        06.02. (Ads)
        06.02. (Advertorials)
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